đŸ”ĻMonitor what's sent

Double-confirm that your CAPI is working to your success

💡 If you haven’t enabled CAPI to overcome browser limitations, definitely check this out on how to set it up. Otherwise, you won't be able to monitor the data here.

🔐Level up your data with CAPI

Two Owls Dashboard - A quick glance

Dashboard is your go-to place to take a look at the overall server events sent and conversion rate funnel, store-wide.

  • Filter events by date range and event name

  • Monitor server events sent to Facebook through Conversion API

Note:

  • You can only look up for data no more than 60 days into the past

  • The dashboard reports all server events sent, regardless of the pixel IDs.

  • The events are recorded at the time they happen, following the time zone you set in Event Setting

Prefer watching? Take a look below:

Two Owls' CAPI analytics - A detailed look

Analytics is where you dive deeper into each pixel (with CAPI on)'s performance

👉Here's how Two Owls Analytics helps you to monitor your CAPI performance:

  • Real-time report: Assess how many page views, view content, add to cart, initiated checkout & purchase events have been successfully sent to Facebook

  • Conversion Rate Funnel: breakdown by pixels

  • Revenue: View the revenue associated with the purchases sent

  • Examine orders sent: Clickable order ID that leads you to the order detail page in Shopify

Need some exports?

🎉CSV Exports: Yes, we heard you. Exports are now available for both the Event Report table and Purchase Report table for more detailed analysis on your own

What’s included in the order value of a purchase event?

Hurray! Now that your tracking is all set, it's time to get yourself a competitive advantage by having access to a faster & more accurate attribution report 👇

🚀Get your first sales attributed to the right campaign

Last updated