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  • Page
  • 🥁Two Owls tracking mode
  • 💡Create a Facebook Pixel (now with Datasets)
  • Getting Started
    • ▶️Get your Pixels ready
    • 🔐Level up your data with CAPI
    • 📤Ship your very first events to Facebook
    • 🔦Monitor what's sent
    • 🚀Get your first sales attributed to the right campaign
    • 🔁Start Retargeting
      • ↗️Direct Catalog Sync
      • 📂Multiple Data Feeds
    • 🎆Custom events
    • 🔔Simplify Your Analytics with Facebook Ads Report
      • 🔖Definition of Facebook Ads report metrics
    • 📌Important Checklists
      • 🔏Ensure privacy compliance
      • ⚙️App Checklist
        • 2️⃣Required App Embed
        • ⏰Define a timezone
        • ❗Choose the right pixel
      • 🎛️Permission Checklist
        • 🎫Pixel - Full Control
        • 🎟️Catalog - Full Control
      • 🔊Advertiser Checklist
        • 🌐Verify sending domains
        • ⬆️Set up Aggregated Event Measurement
  • HOT TOPICS
    • 🗓️Facebook Attribution
      • ⏳Fix your Facebook reporting delay
      • 🔎Understanding data absence
      • 📲IOS 14 effects on Facebook Attribution window
    • 👾Pixel Errors
    • ⏹️Conversion API events
      • Event Deduplication
      • Event Match Quality (EMQ)
    • ⚡Dynamic Product Ads
      • 🗂️Two Owls Catalog - A game-changer
  • Integration
    • Page Builder
      • EComposer x Two Owls
    • External Landing Pages
    • Post purchase upsells
    • How to add TikTok Pixel on Shopify
    • How to add tracking info to PayPal & Stripe
  • Quick guide
    • Pricing
    • FAQs
  • Special Offers
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On this page
  • Method 1: Add TikTok Pixel manually
  • Simplify the process

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  1. Integration

How to add TikTok Pixel on Shopify

This will allow you to better optimize your TikTok Ads, increase your e-commerce sales and launch better campaigns.

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Last updated 6 months ago

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Method 1: Add TikTok Pixel manually

  • Create a TikTok Ads Account: Go to and sign up or log in.

  • Access the Events Manager: Navigate to the “Assets” section and click on “Events” to access the Events Manager.

  • Create a Pixel: Click “Create Pixel” and name your pixel (The maximum character length is 128 characters, including spaces)

  • Select “Manually Install Pixel Code” for custom implementation

  • Copy Pixel Code: Copy the pixel base code provided by TikTok.

  • Add Code to Your Website: Install the code between the tags on your website. Access to Options in your theme settings or add them via code editor.

  • Set Up Events: Configure standard events based on user actions (e.g., page views, add to cart).

  • Verify Installation: Use the TikTok Pixel Helper browser extension to ensure your pixel is firing correctly.

*Note: We recommend setting up both the TikTok Pixel and Events API together to maximize the measurement and performance of your campaigns

We recommend setting up all events throughout the user journey to maximize measurement and optimization opportunities for your campaign.

Simplify the process

Shopify apps provide a faster way to integrate TikTok Pixels into your store. They streamline the installation process and offer enhanced tracking features that extend beyond the basic Pixel setup.

for 2-min Pixel & Events API installation.

TikTok Ads Manager
Check the Omega TikTok Pixel app